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Humanities - An International Market Place

What do you say about a grocery superstore, one that will blow your mind?  How about 6 acre food extravaganza, Would you even know it was a grocery store by looking at the outside?  The jungle animals located at the front entrance, why are they there?  Is it because the name is called Jungle Jim's?  What about the NASCAR above the other entrance?  How does that fit into the theme?  It is this type of theme that is used throughout the store to catch the eye of all who enters.  The seats in front of the giraffe, those are seats pulled from the Cincinnati Reds' Riverfront Stadium/Cinergy Field prior to it's demise, do you think anyone around even notices?  Jungle Jim's presents their customers a theme of novelties reminiscent of our past items we all can relate too. 

Need to do your banking?  A full-service bank is inside.  How about a doctor?  An outpatient clinic is available if you choose, with a full pharmacy right next stoor.  Why do you think these are available?  Do you think people even realize that they probably pay a premium to put there business inside this place?  I am not so sure it is just out of pure convenience.  The vast number of visitors and the owner opening his doors to these business is more likely a win-win situation.  Do you think the average person even realizes how convenient this place is?  Competition drives business, most compete by price squeezing, Jungle Jim's goes about it in a different way.  It seems to be more of a "Fun House Maze" than your typical grocery. 

Do you want fresh Sushi?  They have Japanese workers who make it fresh to order.  Why do they hire japenese workers to sell fresh sushi?  Is it the symbolic affect that they are trying to promote it's sale?  How about olives?  The olive pit offers 50 different types of olives from around the world daily.  Freshly laid out olives daily, allowing the shopper to choose how much they want, or even taste them.  Jungle Jim's customer focused ideas seem to go far and above his competition. 

  Did anyone notice the 1919 Boar's Head Deli Truck in the cheese isle?  Why is it there?  Every area of the store is decorated to establish a specific theme in order to add a little fun to the typical shopping experience.

Need entertainment for the kids?  Soup Man Can to the rescue.  He calls out to shoppers and sings tunes as he swings above.  What is he singing?  No one around seemed to listen.  He towered above the soup isle, a very unique way to point shoppers interested in buying soup to the right area.  

  Do you like cheese?  How about the largest variety of cheeses in the United States?  Over 1600 different types of cheeses are available.  Why so many?  Do you think it is aimed at the competition like Kroger or Bigg's?  No one seem to notice the picture of the German village on the wall or the map of the Middle East.  Is it there for a reason?  I think it is a way to provide advertisement directed at the customer to identify foods of specific countries.  It is these little extra's that add a little spice, go the extra mile to satisfy their customers.  

Looking for cigars?  Why do they dedicate a whole store within a store to sell cigars?  Maybe it is to limit access to adults only.  The door eliminates easy access, so if a child opened it and entered, they will be immediately noticed.  

The 1200 different beers and 12,000 different wines from all over the world to choose from.  Each area is desginated to a particular country.  Why so many beers or wines?  Is this an attempt to capture the wine or Beer connoisseour?  Are they trying to capture the shopping power of the vast array of cultures in the Cincinnati area?  Providing the hard to find items is the persona of this store.  In Jungle Jim's, you don't have to be average, because there is nothing average about this place.

Need a cell phone?  How about mail a stamp?  Why do they have a full service post office as well as a local cell phone company at your service. Is this another way of bringing in business?  Is it good business to have so many different types of products under one roof?  Does it help sell?  It certainly does eliminate several trips if you think about it.  Counting on the one-stop shopping extravaganza seems to be another motive directed at their customers.

A  full-service old-fashioned Meat Shoppe where you can choose from USDA Choice/Prime meats, Amish chickens, and exotic meats like kangaroo, ostrich, alligator, venison and wild boar.  How many people do you know eat exotic meats?  Is this another ploy by the company to attract the not so average shopper to their store?  Are you willing to try? 

I noticed all different kinds of people, your rich, poor, farmer, and foreigners.  If you don't know how to cook those meats, you can go ahead and sign up for cooking classes with Carol Tabone.  Is this a novel idea?  Is this taking the customer's experience to another level?  The effort to provide the little extras seem to promote business.  Taking something of a routine experience and turning it into something fun, gives the average shopper something to look forward to.

 

One acre  of the store fis dedicated to the finest quality produce you will find anywhere.  There are over 500 diffferent kinds of Domestic, Internationl and even Organic produce.  You can touch it, smell it, taste it if you like.  Is this another way to promote business?  I didn't notice anyone trying something new.  No one noticed the work that went into producing such a vast array of products reaching out to all cultures.  

With over 48,000 different products from over 70 different countries, you may find that item you had when you visited another country.  There are many isles with Asian, African, Italian, German, English, Caribbean, Dutch, and Spanish are some that are available.  The displays that seem to replicate housing associated with their respected country went unnoticed.  How about Pedro, would this constitute sterotyping anywhere else in this country?  A Mexican man named Pedro with his funny mustache and subrero might spark complaints of racism.  Or do you think it is something we all can relate too?  When I seen it, I immediately recognized that the isle was littered with foods from Mexico.  Their idea was for everyone to identify where Mexican foods were located.  I think they were successful in their objective. 

The Aisle of Inferno!  There are more than 950 hot sauces, the largest selection in the United States.  What about the fire truck?  Is it symbolic to what they are trying to sell?  Does anyone notice or even care that the fire truck is there?  The stores success of reaching out to all different cultures can be seen in the bottow right photo.  The Indian family sorting through their list of food items known to their country can be found here. 

This supermarket is not just your normal trip to the local grocery store, this place is a lesson in Humanities, a lesson unlike any you have ever imagined.  From the simple cartoon characters, to a Monorail system from a nearby amusement park, things locals are all too familiar with litter the store.  Does anyone even notice that everything this store has to offer, from it's foods to its charm and character, are all aimed at providing you an event of a lifetime?  It is an experience that local people should cherish because you won't find many other places like it anywhere else on the planet.  So, if you are ever in Cincinnati, I recommend you experience this place.  I guarantee you won't regret it.

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